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The Morning Journal

Habit science, honestly told. No 21-day myths.

Most advice about mornings is either a motivational poster or a product pitch. This is neither. Every post here starts from published research on sleep, habit formation and behaviour change, names the study, links to it, and says plainly where the evidence is thin. We write it because we built an alarm around this research and had to read it properly first.

Start with why you can't stop hitting snooze if you want the problem, or how to wake up without hitting snooze if you want the fix.

CM
Callum Matthews

Founder of Calco Studios and maker of First Light, an iPhone alarm that won't stop until a morning mission is done. He writes The Morning Journal from the research he had to read to build it. Email him if a study is misread; it will be corrected.